Kenya Secondary School Sports Association (KSSSA) Term 2B Games sponsors Airtel Kenya will for the sixth straight year support the Airtel Rising Stars event to the tune of Sh12 million.
The programme seeks to provide a structured platform for scouts, coaches, football authorities and other partners to tap into a vast pool of upcoming talent at the grassroots with the aim of building strong football talent feeder systems for local leagues and national teams.
It will kick off on July 6 and end 11 days later when the KSSSA Term 2B games regional finals are conducted across eight regions which include Metropolitan, Northern, Aberdare, Coastal, Nzoia, Mau, Lake and Highlands.
Speaking during the launch of the event held at Upper Hill School yesterday, Airtel Kenya CEO Adil El Youssefi reiterated the company’s goodwill to help in nurturing and promoting grassroots talents especially in schools.
“The Youth are important to us and we believe in providing them with tools that will not only empower them, but give them a platform to contribute positively to the development of this country.
Our biggest dream for the Airtel Rising Stars is not only to raise players who will be marketable locally but also internationally,” said El Youssefi. KSSSA chairman Kimutai Ngetich lauded the gesture, saying combined effort is the only way to take football to another level.
Airtel Rising Stars has over the years churned out exciting talent for local football like Harambee Stars and Gor Mahia sensation Eric “Marcelo” Ouma and Michael Olunga of Djurgården in Sweden who have been prolific for both club country.